A Young Gymnast’s Vision for Health, Recovery, and Positivity
Pull up a chair, friend, because this isn’t your typical “brand story.” Forget the big corporations with their boardrooms and marketing jargon. This story starts with chalk-dusted hands, sore muscles, a whole lot of heart, and one very determined 12-year-old gymnast named Joey. Yes, you read that right, twelve.
Now, before you roll your eyes and think, “What could a kid possibly know about wellness products?” hear this: Joey knew pain. She knew the sting of ripped palms, the ache of overworked muscles, and the frustration of reaching for products that smelled like your grandpa’s medicine cabinet and worked about as well as scented water. And instead of shrugging it off, Joey decided to do something about it.
And that’s how Kippies was born.
Not from a corporate strategy meeting. Not from some billionaire investor with a wellness empire blueprint. But from a homeschool project, a gymnast’s grit, and the kind of creativity that only comes when you’re too young to believe something “can’t” be done.

When Wellness Meets Chalk Dust
Training as a Level 8 gymnast is no small feat. Long practices, endless routines, and the physical toll of flipping, swinging, and balancing your body, it’s brutal. Gymnasts are warriors in leotards, and with that comes a whole list of aches, pains, and skin battles.
Joey looked at the products out there and thought: Why are they so harsh? Why do they stink? Why don’t they actually do what they promise?
She wanted it all:
Clean ingredients.
Products that actually worked.
Scents that made you smile, not cringe.
A tall order for anyone, let alone a tween. But Joey had vision, and with her mom by her side (mom happens to run a consulting business, not a bad partner to have), she started mixing, testing, and dreaming.
What came out of those experiments wasn’t just another “project.” It was a brand with heart, brains, and more than a dash of spunk: Kippies.
From Gym Meets to Growing Buzz
Picture this: a little table at a gymnastics meet, with tins and roll-ons set out next to leotards, grips, and water bottles. That’s where Kippies got its start.
Other athletes noticed. Parents leaned in. Coaches sniffed the products and said, “Wait, this actually smells good!” Word spread the way it always does when something works, fast.
Soon, Kippies wasn’t just for gymnasts. Dancers, rowers, golfers, cheerleaders, lacrosse players, swimmers, nurses, police officers, and even construction workers started reaching for these little containers of relief. Because let’s face it: sore muscles and torn-up hands don’t discriminate.
And suddenly, Joey’s homeschool project was no longer just for school credit. It was a movement.
A Brand with a Motto (and a Mission)
You know how some brands slap on a tagline and hope it sticks? Not Kippies.
From day one, Joey’s mantra was simple: “Keepin’ it positive.”
Not the kind of fake positivity you see on bumper stickers, but the real, everyday kind that says:
“Yes, training is tough, but you’ve got this.”
“Yes, your hands are ripped, but they’ll heal.”
“Yes, you’re sore, but that just means you worked hard.”
Kippies isn’t just about recovery. It’s about resilience. About creating a lifestyle where taking care of your body feels joyful, not like another chore.
Meet the Stars of the Show
Every great brand has its heroes. For Kippies, two products have stolen the spotlight:
Raise your hand (pun intended) if you’ve ever had a callus rip.
Yeah, it’s not pretty. It stings, it messes with your training, and it leaves you dreading the next bar routine, pull-up session, or kettlebell workout.
This balm is like a best friend for your hands. Here’s why:
Vitamin E: speeds up healing like your skin just found a fast-forward button.
Beeswax: lays down a protective barrier, shielding those open spots and callouses.
Essential oils: not just for the spa. They reduce inflammation, calm soreness, and make every application feel like a sigh of relief.
Bonus? It smells fantastic. No more “hospital smell”, just natural, comforting vibes that make you actually want to use it.
And get this: while it was designed for hands, athletes quickly realized it’s magic for feet, too. Runners, dancers, hikers, you name it. If you’ve got skin that needs TLC, No Rippies has your back (or, well, your palms and soles).
Now let’s talk about sore muscles. Because let’s be honest: no matter how tough you are, DOMS (delayed onset muscle soreness) does not play nice.
That’s where Muscle Hustle Relief Roll-On struts in like the hero of recovery.
Convenient? Absolutely. It’s a roll-on, which means no messy hands, no sticky creams, just glide-and-go. But the real magic is inside:
Peppermint oil: cools and relaxes tight muscles.
Camphor oil: eases stiffness and boosts circulation.
Arnica Montana & chamomile: reduce inflammation and speed up tissue recovery.
Witch hazel & tea tree oil: protect and refresh the skin.
Aloe leaf juice: soothes and calms everything it touches.
Oh, and the scent? Light, refreshing, and totally non-overpowering. You won’t walk around smelling like a pharmacy. You’ll just feel like you gave your body a little spa break.
Athletes love it. Desk workers love it. Weekend warriors love it. Basically, if you’ve got muscles (and last we checked, you do), this roll-on is your new bestie.
Wellness Tips, Kippies-Style
But wait, Kippies isn’t just about slapping on a balm or rolling on relief. It’s about whole-body wellness. And Joey, now 15 and competing as a Level 10 gymnast, knows that recovery is about more than just products.
Here are some Kippies-approved tips to keep your body and mind thriving:
Listen to your body. Rest days aren’t lazy, they’re strategic. Your muscles rebuild while you chill.
Hydrate like it’s your job. Water is basically WD-40 for your joints and muscles. Don’t skip it.
Stretch (and actually mean it). Not the half-hearted toe touches. Real, mindful stretching saves you from injuries.
Fuel smart. Whole foods give you energy that lasts longer than a sugar rush.
Protect your skin. Calluses can be badges of honor, but ripped ones are battle scars nobody wants.
Stay positive. A smile won’t heal a torn palm, but it’ll make the healing feel a whole lot easier.
Fun Fact Break
Did you know beeswax (like the kind in No Rippies) has been used for centuries as a natural healer? The ancient Egyptians used it in salves. Joey’s just continuing the tradition, with a modern twist.
Arnica Montana, a star ingredient in Muscle Hustle, is nicknamed “the mountain daisy” and has been trusted by athletes for centuries to reduce bruising and inflammation.
Peppermint oil doesn’t just cool muscles, studies suggest it can actually help improve exercise performance by opening up airways. Talk about multitasking.
The Future Is Bright (and Positive)
Fast forward three years: Joey is now a 15-year-old Level 10 gymnast, still balancing homeschool, training, and now, a thriving business. She’s got NCAA dreams, and Kippies has grown from a homeschool assignment to a brand with collaborations across the athletic world. Olympians, college athletes, athletic camps, and even apparel companies are lining up to team up with Kippies.
And yet, the heart of the brand hasn’t changed. It’s still about clean, effective products. Still about positivity. Still about believing that nature has the answers.
Why Kippies Might Just Change Your Life
Here’s the thing: you don’t have to be a gymnast to “get” Kippies. You just have to be a human with a body that gets tired, sore, or banged up from living life. Whether you’re an athlete, a nurse pulling long shifts, a construction worker handling tools all day, or someone who just loves hiking on weekends, these products are for you.
Because caring for yourself doesn’t have to be complicated. It doesn’t have to smell awful. And it definitely doesn’t have to be loaded with chemicals you can’t pronounce.
Kippies is proof that recovery can be simple, natural, and even joyful.
Your Turn
Here’s the question: are you going to keep toughing it out with sore hands and aching muscles, or are you ready to try something different?
Finding out more about Kippies could be the tiny shift that makes a huge difference in how you recover, how you feel, and how you keep moving forward. Because sometimes, the smallest choices, like reaching for a balm made by a gymnast with a big dream, can change the way you live your everyday life.
Explore the products that started it all: No Rippies Palm Balm and Muscle Hustle Relief Roll-On.
And remember Joey’s motto: Keepin’ it positive.
Because life’s too short for sore muscles and ripped palms.









