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BeautyBeauty ChosenThe Art of Clean

The Art of Clean

The act of washing has a hallowed quality to it, those quiet, private moments with warm water, swirling aromas, and the sense of shedding the weight of the day, but what if cleansing was more than just becoming clean? What if it were about returning to yourself, reconnecting, anchoring, and regaining your energy?


That’s exactly what Falcon has reimagined.


This isn’t your typical body wash brand; it’s a sensory experience masquerading as simplicity. With their signature Sandalwood Dark Plum and Honeysuckle Vetiver 3-in-1 Hair Face Body Washes, Falcon transforms the ordinary shower into a ritual of balance, renewal, and quiet confidence.



The Brand that Raised the Bar in Personal Care


For years, people had to choose between products that were “natural” but underperformed, or mainstream formulas full of harsh ingredients. Falcon, created by Elite Formulations, changed that forever.


Elite Formulations, founded by pioneering scientist Gerri Watson and her son Matt Watson, established Falcon on the principles of science, workmanship, and love. What started as a mother’s formula for her son, a basic, safe, and effective wash, evolved into a brand defined by purpose, precision, and love.


Gerri’s extensive knowledge of chemistry and formulation, combined with Matt’s passion for creativity to create something unique: a brand that provides professional-grade quality without exaggerated prices or excessive complexity.


This is what Falcon calls “The Falcon Promise”, a commitment to:


• Integrity in Science and Formulation: No fillers. No shortcuts. Each ingredient has a purpose and produces noticeable benefits.

• Direct production brings luxury-level performance to everyone.
• Prioritize people and the environment in all decisions, including ingredients and packaging.


Personal caring without pretension. Science, ethics, and love are packaged.

The Power of Scent: Sandalwood and Dark Plum


The Sandalwood Dark Plum Hair, Face, and Body Wash is a grounding experience in a bottle.
It starts with the earthy warmth of sandalwood, which has been utilized in meditation practices for millennia to help center the spirit and relax the mind. Then there’s the deep richness of dark plum, luscious, intriguing, and quietly captivating. Together, they produce a perfume that is both calming and empowering.


Each wash feels like a sensory reset. The warm scent fills the air, the creamy lather envelops the skin, and you realize you’re not simply cleansing, but also rejuvenating.


And this is where Falcon’s science shines. Behind that exquisite aroma is a sophisticated combination developed for performance: Aloe Vera to soothe and hydrate, Rosehip Oil for vitamin-rich nourishment, and Horsetail Extract to strengthen and renew the hair. Gerri handpicked each ingredient to serve a specific purpose, nothing unnecessary or wasteful.


Wellness tip: Make the morning shower your first act of awareness. As you lather, take deep breaths—four counts in, two counts holding, and six counts out. Allow the sandalwood’s earthy tones to ground you as the plum’s fruitiness boosts your energy. It’s cleansing as meditation.


The Multi-Use Marvel


Falcon’s 3-in-1 Hair Face Body Wash isn’t a shortcut; it’s smart simplicity at its finest.
Where most brands make separate products for every inch of your body, Falcon took a more intelligent route: create one perfectly balanced formula that does it all.


It starts with gentle, sulfate-free cleansers that remove dirt and oil without stripping natural moisture. The same formula that softens skin also keeps your scalp balanced, thanks to Salicylic Acid, which gently exfoliates buildup, and Aloe Vera, which soothes and cools.


Your hair feels clean but not dry, your skin is revitalized but not tight, and your face appears radiant without irritation.


It’s minimalism, perfected by science.


And the best part? Falcon’s washes are dermatologist tested, never tested on animals, and free from parabens, sulfates, phthalates, artificial dyes, and colorants.


This is everyday care, elevated to its highest form.


The Energy of the Earth: Honeysuckle and Vetiver


If Sandalwood Dark Plum exudes warmth and confidence, Honeysuckle Vetiver is the dazzling counterpart, soft, pure, and full of life.


The honeysuckle cultivates a natural sweetness that is both fresh and light, while the vetiver provides a subtle, smoky, earthy background. It smells like spring rain, which represents grounding and rebirth.


It creates an ideal blend between silence and clarity, blossoming and rooted.


And once again, Falcon’s formula does more than deliver fragrance. Behind the experience are the same nourishing essentials: Rosehip Oil, rich in vitamins A and C for skin health, Aloe Vera for hydration, and Horsetail Extract for scalp and hair strength.


Wellness tip: Use Honeysuckle Vetiver in your evening shower. The vetiver notes naturally relax the nervous system, facilitating the transition from busy to peaceful. Combining it with low lighting or candles creates a relaxing nighttime routine that your body will love.



Built on Integrity: The Falcon Promise in Action


Falcon’s story is deeply human. It began in a lab, yes, but it was driven by love, care, and the desire to create something better.


Gerri and Matt didn’t want another “luxury” label. They wanted performance with purpose, formulas that work, that care for the skin barrier, and that are accessible to everyone.


Every Falcon product is developed, manufactured, and sold directly by Elite Formulations, allowing the brand to maintain complete control over quality and cost. This direct-to-consumer model keeps prices affordable while preserving the quality of ingredients and craftsmanship.
It’s professional-grade care, without the professional-grade price tag.


And their design philosophy mirrors their formulations: sleek, minimal, timeless. The bottles fit as beautifully in a gym bag as they do in a family bathroom.


Falcon doesn’t shout luxury; it embodies it quietly, through detail, integrity, and performance.



Clean for Every Generation


Falcon believes that good care should never exclude anyone.


Their washes are soft enough for infants, balanced enough for teenagers, nutritious enough for parents, and dependable enough for athletes and travelers.


Each product is dermatologist-tested and meticulously designed, resulting in a remarkable balance of safety, simplicity, and strength.


Falcon responds to your rhythm, your life, your skin, your moment, whether you’re starting your day or washing it all away at night.

The Science Behind the Experience


Falcon’s formulations are developed with purpose-driven ingredients that clean and protect without compromise.


• Aloe Vera soothes, moisturizes, and improves skin barrier health.
• Rosehip Oil provides necessary fatty acids and vitamins for long-lasting smoothness and radiance.
• Salicylic acid promotes healthy hair development by gently exfoliating the scalp.
• Horsetail Extract strengthens strands and improves elasticity.


The result? A wash that works as well on your hair as it does on your skin, and feels like luxury every single time.

From the Shower to the Soul: A Ritual of Return


Your daily shower can be more than an ordinary routine; it can also serve as a spiritual refresh.


Imagine steam rising and the air smelling of sandalwood or honeysuckle. You lather, breathe, and feel the stress fade away. Your skin feels clean, nourished, and revitalized.


You emerge feeling not only rejuvenated, but rebalanced.


Falcon represents a daily return to self, peace, and simplicity.

The Falcon Philosophy: Where Integrity Meets Innovation


Falcon For was built to redefine the standard for personal care. Every formula reflects decades of scientific expertise, real craftsmanship, and a refusal to compromise.


It’s a brand that values transparency, purpose, and performance equally.


A brand in which each ingredient deserves its position.


A brand that redefines luxury as purity, honesty, and outcomes, rather than money.


Because, at the end of the day, Falcon does more than just make cleaners.


It’s building trust. One bottle at a time.



Redefine Your Standard


Falcon’s Sandalwood Dark Plum and Honeysuckle Vetiver 3-in-1 Hair Face Body Washes are more than products; they’re proof that simplicity, when done with integrity and science, can feel extraordinary.


They embody what Gerri and Matt envisioned: exceptional personal performance, all-inclusive luxury, and unwavering caring.


Every drop tells a story about craftsmanship, balance, and renewal.


Because proper care not only cleanses the body, but also refreshes the spirit.


Experience It for Yourself

Discover Falcon’s Sandalwood Dark Plum Hair Face Body Wash and Honeysuckle Vetiver Hair Face Body Wash to reimagine how everyday self-care should feel.

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